Module 31-MM11-WiMa Marketing

Explanation regarding the elements of the module

Es sind drei Vorlesungen zu verschiedenen Themengebieten zu belegen.

Marketing und Marktforschung (lecture)

Reference no. Teaching staff Topic Type Dates My eKVV
311811 Decker   Marketing und Marktforschung / Quantitative Methoden der Marketingforschung / Sonderformen des Marketings
Registration via the electronic course catalogue (eKVV) by 1/30/24
MDP
312103 Flaswinkel   Marketing und Marktforschung (Consumer Behavior) V Wed 12-14 in V2-205 [16.10.2023-02.02.2024]

Quantitative Methoden der Marketingforschung (lecture)

Reference no. Teaching staff Topic Type Dates My eKVV
311811 Decker   Marketing und Marktforschung / Quantitative Methoden der Marketingforschung / Sonderformen des Marketings
Registration via the electronic course catalogue (eKVV) by 1/30/24
MDP

Sonderformen des Marketings (lecture)

Reference no. Teaching staff Topic Type Dates My eKVV
311811 Decker   Marketing und Marktforschung / Quantitative Methoden der Marketingforschung / Sonderformen des Marketings
Registration via the electronic course catalogue (eKVV) by 1/30/24
MDP
312106 Souka   Sonderformen des Marketings (Customer Experience Management) Course taught in English V Thu 12-14 in W9-109 [19.10.2023]
Thu 12-14 in X-E0-212 [23.10.2023-02.02.2024]