300257 Auswertungsmethoden in der Marktforschung (MA: Soziologische Methoden - quantitativ) (S) (WiSe 2021/2022)
Contents, comment
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Für viele Soziolog*innen stellt die Markt- und/oder Sozialforschung ein potentielles Arbeitsfeld dar. In diesem Seminar sollen grundlegende Kenntnisse über die Arbeit an solchen Instituten vermittelt werden. Der Schwerpunkt des Seminars liegt in der Besprechung von verschiedenen Stadien im Lebenszyklus eines Produktes. Hier werden typische Erhebungsmethoden besprochen sowie die Anwendung von Auswertungsprozessen erarbeitet.
Stata-Kenntnisse sind erwünscht aber bei entsprechendem Eigenengagement nicht zwingend erforderlich.
Teaching staff
Dates ( Calendar view )
| Frequency | Weekday | Time | Format / Place | Period |
|---|
Subject assignments
| Module | Course | Requirements | |
|---|---|---|---|
| 30-M-Soz-M3a Soziologische Methoden a | Seminar 1 | Study requirement
|
Student information |
| Seminar 2 | Study requirement
|
Student information | |
| - | Graded examination | Student information | |
| 30-M-Soz-M3b Soziologische Methoden b | Seminar 1 | Study requirement
|
Student information |
| Seminar 2 | Study requirement
|
Student information | |
| - | Graded examination | Student information | |
| 30-M-Soz-M3c Soziologische Methoden c | Seminar 1 | Study requirement
|
Student information |
| Seminar 2 | Study requirement
|
Student information | |
| - | Graded examination | Student information | |
| 30-SW-ESo Empirische Sozialforschung | Seminar 1 | Study requirement
|
Student information |
| Seminar 2 | Study requirement
|
Student information | |
| - | Graded examination | Student information |
The binding module descriptions contain further information, including specifications on the "types of assignments" students need to complete. In cases where a module description mentions more than one kind of assignment, the respective member of the teaching staff will decide which task(s) they assign the students.
Studienleistung: Referat
Prüfungsleistung: Hausarbeit
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- Registered number: 40
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- 21 Students to be reached directly via email
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- Last update basic details/teaching staff:
- Monday, May 17, 2021
- Last update times:
- Tuesday, October 12, 2021
- Last update rooms:
- Tuesday, October 12, 2021
- Type(s) / SWS (hours per week per semester)
- seminar (S) / 2
- Department
- Faculty of Sociology
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