230523 Science communication – linking developing and developed world practice and research (S) (WiSe 2016/2017)

1. Setting the scene: Role players, platforms, definitions and rationale

‐ Ice-breaker: Drawing & literacy

‐ Three sides to science communication (scientist, communicator, researcher)

‐ Definitions: from literacy to upstream engagement

‐ Models: from deficit to dialogue

‐ Science communication as a field of research

‐ Practical: Exploring science communication research online; present paper summary

‐ Film (time permitting): Lorenzo’s Oil (What can we learn about the nature of science and public engagement with science from this film?)

2. What does it take to be a science communication professional?

‐ The many roles of the science (research) communicator

‐ Trends, challenges, ethics & key principles

‐ Working with scientists and journalists

‐ Making the most of new media

‐ Science communication, promotion or PR?

‐ The science of science communication

‐ Critical discussion of video clips designed to promote science communication

‐ Discussion of case study: The announcement of Homo naledi

3. Creative approaches to engaging people with science

‐ Why storytelling is becoming so popular

‐ The power of citizen science

‐ Science on stage, on the street, in games, competitions, and more

‐ Practical: video examples of creative approaches; discussion; find more examples

‐ Film & discussion: Erin Brockovich

4. Science communication issues and challenges in the developing world

‐ Discussion about key science-based issues and challenges around the world

‐ Science (communication) for development: Explore SciDev.Net

‐ Unique challenges in rural Africa – poverty, distance, access

‐ Indigenous knowledge systems vs psychics & pseudoscience in Africa

‐ Case study: The SKA in South Africa

‐ Film clips & discussion: Yesterday; Maiden bursaries; Rooibos, etc