312303 Patterns in Marketing Strategy (S) (WiSe 2003/2004)
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Contents, comment
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Das Seminar widmet sich in traditioneller Form aktuellen Schwerpunktthemen aus dem Bereich der quantitativen Marketingplanung bzw. der methodengestützten Marketingforschung.
Nähere Informationen sind dem Aushang in U9-148 zu entnehmen.
Requirements for participation, required level
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Kenntnisse aus den Vorlesungen "Marketingtheorie", "Marketingplanung" bzw. "Marketingforschung" sind je nach gewähltem Themenschwerpunkt für das Verständnis der zu behandelnden Stoffinhalte von Vorteil.
Bibliography
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s. Aushang in U9-148
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Teaching staff
Dates ( Calendar view )
| Frequency | Weekday | Time | Format / Place | Period |
|---|
Subject assignments
| Degree programme/academic programme | Validity | Variant | Subdivision | Status | Semester | LP | |
|---|---|---|---|---|---|---|---|
| Betriebswirtschaftslehre / Diplom | (Enrollment until SoSe 2005) | B1; B2; WP08 | Wahl | HS | |||
| Sozialwissenschaften / Lehramt Sekundarstufe I | C2 | Wahlpflicht | GS und HS | ||||
| Sozialwissenschaften / Lehramt Sekundarstufe II | C2 | Wahlpflicht | GS und HS | ||||
| Volkswirtschaftslehre / Diplom | (Enrollment until SoSe 2005) | WP01; WP08 | Wahl | HS |
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- Registered number: 5
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- Last update basic details/teaching staff:
- Friday, December 11, 2015
- Last update times:
- Tuesday, August 12, 2003
- Last update rooms:
- Tuesday, August 12, 2003
- Type(s) / SWS (hours per week per semester)
- seminar (S) / 2
- Department
- Faculty of Business Administration and Economics
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- ECTS points
- 4
- (Also refer to the credit information in connection with the subject assignments)
- ID
- 1071348
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