401055 BSc 55: Praxisprojekte Gesundheitsmanagement (V+Ü) (WiSe 2006/2007)

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Ziel:

In dieser Veranstaltung sollen praxisbezogen aktuelle gesundheitsökonomische Fragestellungen vertieft werden. Die Studierenden sollen interne und externe Kommunikationsinstrumente, z.B. Marketingstrategien oder Controllingsysteme, in praktischer Umsetzung anwenden.

Inhalt:
Praktische Anwendung des in den vorangehenden Kursen erworbenen Wissens um Strukturen und Gestaltungsprinzipien im Gesundheitssektor

Inhaltliche Schwerpunkte:

  • Marketing von Gesundheitseinrichtungen
  • Controlling in Gesundheitseinrichtungen
  • Qualitätsmanagement in Gesundheitseinrichtungen
  • Evaluation von Gesundheitsgütern und -dienstleistungen

Kooperationspartner (Beispiele):

  • Krankenhäuser
  • Krankenkassen
  • Private Krankenversicherer
  • Pharmazeutische Industrie
  • Patientinnen- und Patientenberatungsstellen

Teaching staff

Dates ( Calendar view )

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Subject assignments

Degree programme/academic programme Validity Variant Subdivision Status Semester LP  
Gesundheitswissenschaften / Bachelor (Enrollment until SoSe 2011) Pflicht 5. 06  
Gesundheitswissenschaften / Bachelor (Enrollment until SoSe 2011) BScMod15 Pflicht  
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WS2006_401055@ekvv.uni-bielefeld.de
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Last update basic details/teaching staff:
Friday, December 11, 2015 
Last update times:
Thursday, September 26, 2013 
Last update rooms:
Tuesday, November 28, 2006 
Type(s) / SWS (hours per week per semester)
lecture (V) + exercise (Ü) / 04
Department
School of Public Health
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ECTS points
6
(Also refer to the credit information in connection with the subject assignments)
ID
2477076